Vibrant and electric matcha brand made for shared moments

Namcha is an experiential brand with the goal of making matcha and tea drinking a social activity. Through kits made for two and matcha making accessory, the brand is there every step of the way.

primary logo

primary logo + imagery

logomark

Vibrant,premium and elevated

The goal with Namcha was vibrancy that we don't normally associate with tea brands. But a vibrancy that feels contained, personality led and still premium.

packaging tube design

tube cover design

Eye catching but harmonious

The palette features 3 main colors (Tech blue, Spruce & Violet) that are strong by themselves, it was important to support the palette. Each dark color is matched with the a lighter & vibrant one which allows organized variety.