brand identity
Premium Pilates studio branding for a studio honoring classical teaching and aims to be approachable
Studio Joseph is a brand concept for a Pilates studio that feels both premium and also also approachable. The visuals tell a story of legacy, tradition and methodical teachings with a contemporary edge.
poster sample
poster sample + illustration
logomark
social media collatera sample
typography
The color palette
The goal with the palette was a neutral, earthy and calm color story
color palette
pictogram inspired ilustrations
